New Distribution Capability (Ndc)
What is New Distribution Capability (NDC)?
New Distribution Capability (NDC) is a technology standard created by the International Air Transport Association (IATA) to improve how airlines distribute fares and services. Traditionally, airlines relied on Global Distribution Systems (GDS) to sell tickets, limiting their ability to offer dynamic pricing, customized bundles, and ancillary services. With NDC-powered direct connections, airlines can provide personalized offers, branded fare options, and real-time updates directly to corporate travel programs, travel agencies, and online booking tools. This eliminates intermediaries, giving airlines greater control over pricing and enhancing transparency for business travelers. As more airlines and travel management companies adopt NDC-based distribution, corporate travelers benefit from more competitive pricing, better seat selection, and access to exclusive perks that were previously unavailable through traditional booking channels.